AMSTERDAM, May 4, 2022 /PRNewswire/ — JDE Peet’s, the publicly-listed Dutch food and beverage conglomerate that owns over 50 brands including Peet’s Coffee, OldTown White Coffee, Maxwell House and Pickwick, won praise today from international NGO Lever Foundation for issuing a comprehensive new global farm animal welfare policy.

JDE Peet’s new global policy, which Lever Foundation helped the company draft, will, among other things, end the use of eggs from caged hens; require fish suppliers to avoid high stocking densities, use less-cruel slaughter practices, and regularly monitor for water quality and disease; require chicken suppliers to adhere to Global Animal Partnership’s standards on stocking density, enrichment and litter; and require beef suppliers to prohibit tail docking and castration without painkillers and provide sufficient enrichment and litter. The policy will cover the over 100 countries JDE Peet’s operates in, including its over 200 Peet’s Coffee locations in the…



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