House of Word instant coffee 2

House of Word offers instant (soluble) coffee in bulk pouches. All images courtesy of House of Word.

A new brand called House of Word has joined the evolving “specialty instant” coffee scene, offering a dehydrated coffee product made through a proprietary all-cold method.

The primary author of New York-based House of Word is Jonathan Drezner, previously the director of retail and marketing for Devoción Coffee, a roasting and retail company with operations straddling Brooklyn and Bogotá, Colombia.

Drezner, who was born and raised in Bogotá, told Daily Coffee News that House of Word was built by his own desire to try something new in a field he believes has not placed enough emphasis on quality.

House of Word has launched with one granulated brew made from a blend of washed arabica coffees grown by a collective of small farms in the Kodagu and Chikmagalur districts of Karnataka, in the Western Ghats of South India.

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